Master Academic Studies - Ist Year

Semester I

  • Research Methodology
  • Human Resources and Organizational Behavior in the Tourism and Hotel Industry
  • Internatioal Tourist Markets
  • Digital Marketing in Tourism and Hospitality Industry

Semester II

  • International Law and Politics in Tourism
  • International Hotel Industry
  • Pricing Policy and Cost Management in Tourism
  • Business Communication

Master Academic Studies - IInd Year

Semester III

  • Sustainable Business in Tourism and the Hotel Industry
  • Innovation Management in Tourism
  • Modules 1 and 2

Module 1– Marketing Management in Tourism and Hotel Industry

  • Consumer Behavior
  • Designing Services in Tourism and Hotel Industry

Module 2 – Investment Management in Tourism

  • Investments in Tourism
  • Financial Management in Tourism and Hotel Industry

Semester IV

  • Master Thesis